Buildfire is a mobile app builder that creates apps for iOS and Android. More than 10,000 mobile apps have been developed on the Buildfire platform. Historically, the company has driven the majority of its growth through inbound marketing. Recently, the company has expanded to add a sales team. Due to a recent staffing change, the company President was personally managing the company’s marketing. As a consequence, the President had limited capacity to pursue other initiatives. To solve this problem, Buildfire needed to recruit a new marketing leader to fuel the company’s growth.
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Buildfire is a mobile app builder that creates apps for iOS and Android. More than 10,000 mobile apps have been developed on the Buildfire platform. Historically, the company has driven the majority of its growth through inbound marketing. Recently, the company has expanded to add a sales team. Due to a recent staffing change, the company President was personally managing the company’s marketing. As a consequence, the President had limited capacity to pursue other initiatives. To solve this problem, Buildfire needed to recruit a new marketing leader to fuel the company’s growth.
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DOWNLOAD Hire Talent Get Hired Winning in marketing isn’t always about price and promotion. Dysfunction and lack of focus in marketing departments can undermine your ability to grow. These four marketing problems are red flags that your marketing team is struggling and needs help from new leadership. Problem 1: Confused Marketing Strategy “Half the money …
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Meet Stu Douglas, new Director of Marketing Executive Search at Apex CMO Search.  APEX are Marketing Executive Search specialists focused on delivering exceptional Marketing executives for Clients seeking growth & transformation. We find and attract better passive talent, scientifically confirm profile and fit, and guarantee to deliver global Client CMO Search needs across the U.S. and Canada. We …
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You hired a new Chief Marketing Officer (CMO), now what? Executives are driven to succeed, and you can enhance their results by helping them establish priorities.
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Before you recruit a new Chief Marketing Officer, you need an up to date job description. Use the job description of a chief marketing officer template to save time in your executive recruiting process.
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The right Chief Marketing Officer (CMO) can make the difference between a flourishing enterprise and one that’s struggling to survive. As the role of the lead marketer in organizations has evolved and expanded the responsibilities — and compensation — of CMOs have increased.
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